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Streamlining the trade through thoughtful design.

Plasta Trade Centre Network's rebrand needed a digital home that balanced trade-floor reliability with modern, easy-to-navigate convenience.

Plasta Trade Centre Network (formerly known as Plasta Masta) is solving a problem every tradesperson knows well: sourcing materials shouldn't slow the job down. Our challenge was building a new digital structure that reflects the scale and credibility of a true trade network, while staying fast, practical, and easy to use for tradespeople who need answers, not friction. We developed a visual language grounded in the textures and tools of the trade, concrete greys, structural grids, and clean typography, paired with a site architecture built around speed: quick product lookups, clear stock visibility, and account-based ordering. The result repositions Plasta from a familiar local name into a recognisable, network-scale brand, without losing the straightforward, no-nonsense feel tradespeople trust.

Services

UI/UX
Visual identity
User-Journey
eCommerce

Streamlining the trade through thoughtful design.

Plasta Trade Centre Network's rebrand needed a digital home that balanced trade-floor reliability with modern, easy-to-navigate convenience.

Plasta Trade Centre Network (formerly known as Plasta Masta) is solving a problem every tradesperson knows well: sourcing materials shouldn't slow the job down. Our challenge was building a new digital structure that reflects the scale and credibility of a true trade network, while staying fast, practical, and easy to use for tradespeople who need answers, not friction. We developed a visual language grounded in the textures and tools of the trade, concrete greys, structural grids, and clean typography, paired with a site architecture built around speed: quick product lookups, clear stock visibility, and account-based ordering. The result repositions Plasta from a familiar local name into a recognisable, network-scale brand, without losing the straightforward, no-nonsense feel tradespeople trust.

Services

UI/UX
Visual identity
User-Journey
eCommerce

Date

Oct 2025

Client

Plasta Trade Centre Network

Industry

Construction

Timeline

2 Months

Mobile Design

Desktop Design

eCommerce

By the numbers

%

Client satisfaction

%

Client satisfaction

x

Client engagements

x

Client engagements

%

Savings on tech costs

%

Savings on tech costs

Deearna Collister headshot

Jake was so easy to work with- nothing was ever too hard, and he had a practical solution for every hurdle and challenge we faced. His calm, can-do approach made the whole process simple and stress-free, even with multiple key stakeholders involved. A true expert in his field, Jake brought deep technical knowledge and creative insight to the table.

Deearna Collister

Financial Controller /

Plasta Trade Centre Network

Deearna Collister headshot

Jake was so easy to work with- nothing was ever too hard, and he had a practical solution for every hurdle and challenge we faced. His calm, can-do approach made the whole process simple and stress-free, even with multiple key stakeholders involved. A true expert in his field, Jake brought deep technical knowledge and creative insight to the table.

Deearna Collister

Financial Controller /

Plasta Trade Centre Network